Harness the holiday hype: Optimize your eCommerce store for peak season

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The holidays are a time for shopping, and eCommerce businesses are poised to reap the rewards. However, businesses must be prepared for the extra traffic and sales that come with this peak season. If you’re planning for the holiday rush, here are some tips to help you get ahead.

Leverage social media buzz

In the pursuit of holiday sales success, consider hosting captivating social media events, such as enticing giveaways and interactive livestreams. With a global social media audience of approximately 4.7 billion — and growing — tapping into this vast network presents an opportunity to connect with potential customers and strengthen relationships with existing ones.

Optimize your site for speed

Securing a reliable and responsive eCommerce website is paramount to handling the influx of holiday traffic. Optimized loading times not only enhance customer satisfaction but also directly translate into increased sales conversions. Studies have shown that for every second shaved off from 7- to 15-second loading times, conversion rates soar by 3%.

Learn from last year’s data

Harness the insights from last year’s holiday season to optimize your eCommerce site for the upcoming one. Get consumers excited by launching a pre-holiday campaign featuring exclusive products and discounts. Ensure a seamless integration between your online and physical store campaigns to provide a cohesive customer experience.

By analyzing your data from the previous year, you can identify your top-selling products, most popular customer segments, and most effective marketing channels. Use this information to inform your holiday marketing strategy and ensure that you are reaching the right customers with the right products.

Automate what you can

Marketing automation tools have proved to be indispensable, particularly during the holiday season when sales reach their peak. These ingenious tools empower businesses to segment their customer lists, crafting personalized emails tailored to each group’s interests and preferences. This targeted approach not only amplifies sales but also fosters deeper customer engagement amidst the holiday frenzy. Some aspects of eCommerce that you can automate are email marketing activities, personalized content, and real-time data gathering.

Make sure your disaster response and recovery plan is up to date

As eCommerce sales surge during the holiday season, the potential for data loss looms as a significant threat. This could lead to a cascade of disruptions, including canceled orders, delayed deliveries, and disgruntled customers. To mitigate these risks, implementing a comprehensive disaster recovery plan is essential. By establishing a secondary data backup, such as cloud storage, businesses can seamlessly restore lost information and prevent operational setbacks.

If you’re seeking to harness the power of technology to propel your eCommerce venture, turn to our team of experts. We possess a wealth of knowledge and expertise in leveraging cutting-edge solutions to empower businesses like yours.

Published with permission from TechAdvisory.org. Source.

 

Holiday cybersecurity tips to protect against hackers

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During the holiday season, it’s easy to lose focus on work-related responsibilities. Hackers may actively exploit the distractions that accompany this joyous time. While you’re busy with holiday preparations, they’re on the lookout for vulnerabilities in your systems. Protect yourself from becoming a target by following these tips.

Use strong, unique passwords

Create passwords that do not contain words related with current events, trends, individuals, or activities that could be easily guessed. If juggling multiple passwords proves challenging, consider using a reliable password manager. This tool not only assists in generating robust passwords but also helps you effortlessly keep track of them all.

Implement multifactor authentication (MFA)

As the holiday season approaches and business transactions using company credit cards surge, bolster your security measures with MFA. By implementing MFA on your eCommerce accounts, you can safeguard your sensitive business credit card information, significantly reducing the risk of unauthorized access and potential theft.

Use virtual private networks (VPNs)

There are significant security risks associated with public Wi-Fi, so it’s advisable to avoid using it whenever possible. In instances where you find yourself compelled to connect to a public Wi-Fi during holiday travels or remote work, use VPN software before connecting. VPNs encrypt your data, effectively thwarting hackers from monitoring your online activities and ensuring a secure browsing experience.

Look out for email scams

Exercise caution when dealing with emails from unfamiliar sources that boast extraordinary discounts, such as offerings of 90% off on products or services, or include dubious links or attachments. These deceptive emails are crafted by scammers looking to gather your personal banking information or passwords. Refrain from clicking on any links or attachments within such messages. If you wish to verify the authenticity of the email, directly visit the associated website.

Keep your software updated

Safeguard your business against online threats by ensuring that you are equipped with the most up-to-date security software, web browser, and operating system. Regularly updating your software is essential, as it not only keeps your security measures current but also introduces new features that can enhance and streamline your cybersecurity efforts. Falling behind on updates compromises your security and denies you the benefits of crucial advancements in the fight against cyberthreats.

Partner with a reliable managed IT services provider (MSP)

Working with a trusted MSP can bring peace of mind throughout the holiday season. MSPs assume the responsibility of establishing and maintaining secure VPN connections, performing regular data backups, keeping antivirus software up to date, and continuously monitoring your network for potential threats. Additionally, they offer secure productivity tools to safeguard your documents and files in the cloud. With an MSP at your service, you can rest assured that your valuable data is securely backed up and readily accessible whenever you need it.

By following these guidelines, you can enjoy a worry-free holiday season while safeguarding your business against cyberthreats. For more insights on fortifying your business against cybercriminals, feel free to reach out to us today.

Published with permission from TechAdvisory.org. Source.

 

Finding the ideal internet speed for remote work

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Remote work is becoming increasingly prevalent, transforming the way individuals and organizations collaborate. However, this shift has also brought forth new challenges, particularly in terms of maintaining efficient and seamless communication. Ensuring adequate internet bandwidth is crucial for remote workers to effectively carry out their tasks, preventing disruptions and ensuring productivity.

The bandwidth basics
Before delving into specific bandwidth requirements, let’s first try to understand the concept of bandwidth. Bandwidth, often referred to as internet speed, measures the amount of data that can be transferred over an internet connection in a given amount of time. A higher bandwidth indicates a faster connection, allowing for smoother and more efficient data transfer.

The impact of workload on bandwidth requirements
The amount of bandwidth you need for remote work depends on the type of work you do and the applications you use. Simple tasks like checking emails, browsing the web, or using basic productivity software typically require minimal bandwidth. However, more demanding activities like video conferencing, uploading large files, or using cloud-based applications can significantly increase your bandwidth

Here’s a quick overview of the recommended bandwidth for different types of remote work activities:

Basic web browsing and email: 5–10 Mbps
Video conferencing: 10–25 Mbps per participant
Uploading large files: 10–100 Mbps
Using cloud-based applications: 10–50 Mbps

Additional factors
Apart from the type of work you do, several other factors can influence your bandwidth needs. These include:

Number of simultaneous users: If multiple people in your household are using the internet for work or other activities, you’ll need higher bandwidth to accommodate everyone’s needs.
Data usage patterns: If you tend to download or upload large files regularly, you’ll require higher upload speeds.
Internet service provider (ISP) reliability: Even with a high-speed internet plan, consistent performance depends on your ISP’s infrastructure and service reliability.

Choosing the right internet bandwidth plan
Once you’ve assessed your bandwidth needs, it’s time to select an internet plan that meets your requirements. Here are some tips:

Evaluate your actual usage: Track your internet usage for a few days to get a better understanding of your peak bandwidth demands.
Consider future needs: If your workload is likely to increase in the future, choose a plan that can accommodate your growing bandwidth requirements.
Compare ISP options: Research different ISPs in your area to find the best combination of speed, price, and reliability.

By understanding your bandwidth needs and selecting the right internet plan, you can avoid frustrating lags, buffering, and connection drops, ensuring that your remote work environment is as efficient and productive as iyour office network. If you want to learn more about choosing the right internet bandwidth for your remote workers, give our experts a call today.

Published with permission from TechAdvisory.org. Source.

 

Be on guard against these crafty schemes by hackers

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In the face of a continuous rise in malicious cyberattacks, businesses remain vulnerable to the ever-evolving tactics of social engineering. Unlike malware, which infects systems through malicious code, social engineering relies on manipulating individuals into divulging sensitive information. To safeguard your business from these deceptive attacks, it’s essential to understand the underlying techniques and implement effective countermeasures.

Phishing

Phishing is a type of social engineering attack where criminals use emails, phone calls, or text messages to trick people into revealing sensitive information, such as passwords, credit card numbers, or Social Security numbers. These attacks often involve sending emails or text messages that appear to be from legitimate sources, such as banks, credit card companies, or government agencies.

Oftentimes, phishing messages contain urgent requests for information or offer too-good-to-be-true deals. If a victim clicks on a link in the message or opens an attachment, they will be directed to a fake website that looks like the real website of the company or organization (this is called a spoof). The attacker’s goal is to fool the victim into unwittingly sending their sensitive information through the spoofed site.

Baiting

Baiting is a type of social engineering attack that involves leaving something of value, such as a USB drive, in a public place. When someone picks up the bait and they insert it into their computer to check its usability, their device may be infected with malware or directed to a malicious website.

Quid pro quo

This social engineering attack involves offering something of value in exchange for information or favors. For example, a social engineer may offer to help someone with a technical problem in exchange for their login information.

Pretexting

In pretexting, a false scenario is created in order to gain someone’s trust. For example, a bad actor may pose as a customer service representative and call a victim to ask for their account information.

Spear phishing

Spear phishing is a type of phishing attack that is targeted at specific individuals or organizations. Spear-phishing attacks are often more sophisticated than traditional phishing attacks, and they may be more difficult to detect.

Whaling

Whaling is a type of spear phishing attack that targets high-level executives or other wealthy individuals. Whaling attacks are often very well-planned and executed, and they can result in significant financial losses.

Watering hole

A watering hole attack is a type of social engineering attack that targets a website or application that is frequented by the intended victims. When a victim visits the watering hole website, they may be infected with malware or directed to a malicious website.

Smishing

In smishing, or SMS phishing, cybercriminals send text messages that appear to be from legitimate sources, usually offering too-good-to-be-true deals or requesting sensitive data. Clicking on a link in the message may direct the victim to a fake website or one infected with malware.

Vishing

Vishing, or voice phishing, involves making phone calls that appear to be from legitimate sources. The caller may request for the victim’s information or offer deals that are too good to be true. If a victim provides the caller with their personal information, the criminals can steal it.

Despite the advancements in security measures, the threat of fraudsters and their social engineering tactics still looms large for businesses. Therefore, it’s crucial to stay vigilant and prepare for potential attacks. To safeguard sensitive information, arm yourself with knowledge and exercise caution. Remember, if an offer or request seems too good to be true, it probably is. Safeguard your business from the ever-evolving threat of social engineering. Contact our experts today for a comprehensive assessment and protection plan.

Published with permission from TechAdvisory.org. Source.

 

How to boost cybersecurity when working remotely

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Remote work has become the norm, and it brings a host of benefits to both employees and employers. However, working outside of a traditional office environment introduces unique security challenges. Fortunately, there are steps you can take to improve your and your employees’ cybersecurity while working remotely.

Create clear remote work policies

Your company should have clear policies in place that outline the security measures that employees must follow when working remotely. This includes using strong passwords, connecting to secure networks, and being careful about what information they share online. Make sure to communicate these policies to all employees and that they understand and adhere to these.

Secure home networks for remote workers

Home Wi-Fi routers are often less secure than business routers, so remote workers need to take extra steps to secure their home networks. These steps include changing the default router password, installing the latest firmware updates, and using WPA2 encryption settings.

Use a virtual private network (VPN)

A VPN is a crucial cybersecurity tool for remote workers, especially when they need to connect to public Wi-Fi networks. It encrypts your internet traffic and routes it through a secure server, making it harder for cybercriminals to track your online activity or intercept your data.

Use a password manager

A password manager stores all your passwords securely so that you don’t have to remember all of them. It can also generate strong, unique passwords for all of your online accounts, so you won’t be tempted to use weak passwords or reuse the same password for multiple accounts. Weak passwords are easy for cybercriminals to crack, and if you reuse them across multiple accounts, all of your accounts at put at risk if even just one account becomes compromised.

Implement firewalls and anti-malware software

Equip all work devices used by remote workers with firewalls and anti-malware software. Firewalls monitor and control incoming and outgoing network traffic. They can be configured to block specific types of traffic, such as traffic from known malicious IP addresses or ports, or traffic that is associated with known malware. Firewalls can also be used to create whitelists, which allow only specific types of traffic to pass through.

On the other hand, anti-malware software scans files and devices for malicious programs, such as viruses, Trojans, and spyware. It can also block malicious websites and emails, and remove or quarantine malicious programs that have already infiltrated devices.

Keep your software up to date

Software updates often include security patches that address known vulnerabilities. It is important to install software updates as soon as they are available. You can configure your devices to automatically install software updates to make sure you are always protected.

Alternatively, your company can use patch management software to track patches on all registered devices and deploy the most recent updates across all of them.

Back up your data

Regularly backing up your data can help you recover from a data loss event due to device failure, theft, or other unforeseen circumstances. There are two main types of data backups:

Local backups: Local backups are stored on a physical device, such as an external hard drive or a USB flash drive. Local backups are relatively inexpensive and easy to set up, but they are also more vulnerable to physical damage or loss.
Cloud backups: Cloud backups are stored on a remote server. Cloud backups are more convenient than local backups because you can access them from anywhere, but they can be more expensive and may require a reliable internet connection.

It’s best to use a combination of local and cloud backups for the best protection. This will ensure that you have a copy of your data even if one backup fails.

Be careful of phishing scams

Phishing scams typically involve emails or messages that look like they are from legitimate companies, such as banks or government agencies, to trick victims into revealing personal information, such as passwords or credit card numbers.

To reduce your chances of falling for a phishing scam, follow these tips:

Check the sender’s email address carefully. Phishing emails are often sent using email addresses that are slightly altered versions of those of legitimate companies.
Be wary of clicking on links or opening attachments in emails or messages, especially if they seem suspicious or come from unknown senders.
Look for signs of a fake website, such as a misspelled URL or a missing lock icon in the address bar.
Don’t enter personal information into a website that you are unsure is legitimate.
If you are not sure if an email is legitimate, contact the sender directly to verify its authenticity.

Remote work setups can pose many cybersecurity risks, but you don’t have to address them alone. Our technology experts can provide IT guidance, implementation, and maintenance to help you protect your business and its data. Contact us today to learn more.

Published with permission from TechAdvisory.org. Source.

 

5 Tips for secure customer data collection

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Much of business centers on giving people what they want. This means understanding customers’ interests and needs by accumulating and organizing customer data. However, the methods you use to collect that data need to abide by data privacy laws. Breaching those laws can incur fines, penalties, and loss of reputation. Here are five tips for secure customer data collection.

How do you collect customer data securely?

There are five key points to consider when collecting customer data in a way that balances effectiveness with regulation compliance. Adhering to these enables you to obtain the information you need while still respecting customer privacy.

1. Prioritize security

Investing in robust security systems and providing your employees with training in data privacy best practices is a nonnegotiable step. Modernizing your security measures is also essential to protecting customer data effectively. Establish rigorous protocols for handling and disclosing customer data, and enforce strict consequences for any policy infringements.

2. Exercise ethical data collection

According to the Cisco 2022 Consumer Privacy Survey, 81% of consumers believe a company’s approach to personal data is a reflection of their approach to customers. Seventy-six percent said they would not buy from a company they did not trust with their data. Such statistics emphasize the importance of honesty and transparency in regard to collecting customer data. This necessitates creating clear and comprehensive privacy policies that allow customers to decide what information they want to share, and clearly stating how their data will be used.

3. Collect only the data you need

There is a vast ocean of data out in the digital world. Most of the data a business collects serves no purpose, wasting resources to obtain and taking up storage. Sorting through all that data can overwhelm analysts and delay informed decisions. Therefore, it’s vital to establish guidelines before data collection, including:

Identifying the information of utmost importance
Ensuring alignment with your business objectives
Planning how the data will be analyzed
Determining how this data can enhance your business

4. Back up all data

Your efforts in collecting customer data would be in vain if it’s lost due to cyberattacks, natural disasters, or IT failures. Thus, a solid backup and data recovery plan is a necessity to safeguard this valuable information.

5. Update customer data regularly

Outdated or incorrect data, such as phone numbers, emails, and addresses, can hinder your ability to nurture customer relationships. To avoid this issue, regularly review and remove unnecessary data, duplicates, and inactive contacts.

If you’re seeking reliable IT solutions to optimize your data collection efforts, don’t hesitate to reach out to us today.

Published with permission from TechAdvisory.org. Source.

 

Essential tactics to ensure business continuity

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Unforeseen events such as natural disasters, power outages, and cyberattacks can immensely disrupt business operations, resulting in significant financial loss and reputation damage. Therefore, having a solid business continuity plan in place is crucial for any organization’s survival. Here are five essential tactics that every company should implement to ensure business continuity.

Back up your data

The most effective way to ensure business continuity is to back up your data regularly. Having a comprehensive data backup strategy is like having insurance for your most valuable digital assets. If any of your systems fail, become corrupted, or are inaccessible, these backups will allow you to quickly recover and minimize downtime.
When backing up your data, it’s important to consider off-site backups in addition to on-premises solutions. This will ensure that your data is safe in the event of a physical disaster, such as a fire or flood at your primary location. Additionally, cloud-based backup solutions can provide added security and accessibility for your data during times of crisis.

Virtualize your IT infrastructure

Virtualization is the process of creating a virtual version of a physical IT resource, such as a server or desktop. The virtualized resources are put into a virtual machine, which can be easily replicated and migrated to other physical machines as if it were a simple file. This allows for quick and efficient disaster recovery, as virtual machines can be easily backed up and restored to new hardware if necessary. Virtualization essentially provides flexibility and scalability, making it easier to recover your systems and maintain operations without extended downtime.

Install a UPS

Uninterruptible power supplies (UPS) are essential components of your business continuity strategy. They offer protection against power interruptions and surges, allowing your systems to continue running even during electrical outages. A UPS provides a buffer period for you to shut down your systems safely or transition to backup power sources, reducing the risk of data loss and downtime.

Consider a secondary recovery site or temporary hot desk arrangement

In scenarios where your primary business location becomes inaccessible due to natural disasters or other crises, having a secondary recovery site or temporary hot desk arrangement is a lifesaver. This tactic ensures that your employees can continue working, even when the primary workspace is unavailable. Establish agreements with co-working spaces or set up an alternative location where your team can temporarily relocate and access the necessary resources to keep your operations running smoothly.

Implement cloud solutions for remote work

The cloud has revolutionized the way businesses operate and has become a vital component of modern business continuity plans. Cloud solutions provide the flexibility to enable remote work, allowing your team to access essential applications and data from anywhere with an internet connection. This is particularly valuable during unforeseen disruptions, as your employees can work from home or any location, maintaining productivity and business operations.
If you want to ensure business continuity, we can help you develop and implement a comprehensive business continuity plan. Contact us today to learn more about our services.

Published with permission from TechAdvisory.org. Source.

 

Setting up a guest Wi-Fi network in your office

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Does your office regularly get visitors? Chances are that many of these visitors ask to connect to your Wi-Fi for different reasons. In any case, an improper Wi-Fi setup can lead to a frustrating experience for them, and worse, it can put your sensitive data at risk of falling into the hands of malicious entities. The question is, how can you ensure your Wi-Fi is set up correctly?

Why you should keep guests off the primary Wi-Fi network

While granting guests access to your primary company’s Wi-Fi may appear convenient, it’s a practice you should avoid.

Even individuals with modest technical skills could potentially breach your company’s network security, gaining access to sensitive data. This includes confidential documents, proprietary information, and even customer data. Moreover, in the event that any of your visitors’ mobile devices have been compromised, there is a risk that they could introduce malware to your entire network.

To mitigate these security risks, it’s advisable to establish a separate guest Wi-Fi network that provides internet access while maintaining a strict separation from the company’s main network. This way, guests can enjoy connectivity without jeopardizing the security and integrity of the internal network.

Methods for establishing secondary Wi-Fi access for guests

If your router is equipped with built-in guest Wi-Fi functionality (which can be verified with a simple web search), you have the option to establish a distinct “virtual” network. This approach ensures that guests can enjoy internet access without directly linking to your company’s primary network.

In case your router lacks the capability for multiple Wi-Fi networks, you can opt to deploy a separate wireless access point that operates independently of the rest of your network. This direct connection to the internet effectively safeguards your company’s private data from intrusion.

It’s important to note that guest Wi-Fi relies on your ISP connection, so it’s advisable to impose restrictions on the bandwidth usage within your guest network. If your visitors stream videos while connected to your network, your internet connection can slow down, potentially impacting your employees’ productivity. In relation to this, you might want to encourage your employees to use the guest Wi-Fi on their mobile devices to reduce the risk of them monopolizing company bandwidth for personal activities.

Bear in mind that your guest Wi-Fi should exclusively offer external users internet connectivity and nothing beyond that. While the correct configuration isn’t overly complex, it can be a time-consuming task. So if you require a team of professionals to handle this for you, or if you have any inquiries about optimizing your hardware for improved efficiency and security, don’t hesitate to reach out to us.

Published with permission from TechAdvisory.org. Source.

 

The evolution of the human cloud workforce

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The way we work has undergone a profound shift in recent years. The human cloud, a term gaining prominence in the business world, represents a dynamic and decentralized approach to talent acquisition and project management. Here’s a closer look at the evolution of the human cloud workforce and how it’s shaping the future of work.

Defining the human cloud

The human cloud is a decentralized, online ecosystem that connects individuals or businesses in need of specific tasks or skills with a global network of freelancers and independent workers. Unlike traditional employment models, the human cloud operates through digital platforms and marketplaces, providing a flexible and scalable workforce at the click of a button.
The operation of the human cloud is relatively straightforward:

Digital platforms – Various online platforms and marketplaces, such as Upwork and Fiverr, serve as intermediaries between employers and freelancers. These platforms enable companies to post job listings and connect with various contractors for specific services.
Matching – Algorithms on these platforms match employers with suitable freelancers and contractors based on criteria like skills, availability, and pricing. Employers can review freelancers’ profiles and past work to make informed hiring decisions.
Task execution – Once a match is made, the worker completes the task remotely. This task can range from graphic design and web development to content creation, data entry, and even driving or delivery services.
Payment and review – Payment for the completed work is usually handled through the platform, which ensures secure transactions. Employers can also leave reviews and ratings, contributing to the freelancer’s reputation.

Advantages of the human cloud

The human cloud offers a host of benefits for businesses:

Access to a global talent pool – The human cloud allows businesses to tap into a diverse, worldwide talent pool. This is particularly useful if the company is located in a region with a limited pool of skilled workers. It also means that businesses can easily find highly specialized skills for specific projects.
Scalable operations – With the human cloud, businesses can quickly scale up or down their workforce depending on demand. This flexibility enables companies to handle projects of any size without incurring significant overheads. It’s also valuable for seasonal or project-based work, which requires temporary workers within a short period.
Cost-effective – By only paying for work when needed, businesses can reduce labor costs and minimize the expenses associated with maintaining a physical office.
Speed and efficiency – The human cloud accelerates project timelines, as employers can instantly find the right talent. Freelancers, on the other hand, can find work more easily, reducing the downtime between projects.
Reduced administrative burden – Human cloud platforms give companies an all-in-one solution, managing everything from sourcing to payment and review. This simplifies the administrative aspect of hiring and managing freelancers.
Innovation and experimentation – Many startups and enterprises use the human cloud to explore new business ideas and prototype concepts, or access specialized skills they might not have in house.

The human cloud is just one of many new technology trends that’s set to transform the future of work. If you would like to learn about cutting-edge technology and its impact on the modern workforce, be sure to follow our blog for more updates. Or contact us to learn how we can help your business stay ahead of the curve.

Published with permission from TechAdvisory.org. Source.

 

Facebook and Twitter privacy settings: Everything you need to know

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Facebook and Twitter are two of the most popular social media platforms in the world. Both of these platforms collect a lot of personal data that can be used for a variety of purposes, including targeted advertising. But this data can also be vulnerable to hacking and misuse. That’s why it’s important to take steps to strengthen your Facebook and Twitter privacy. Below are tips you can use to protect your personal information and keep it safe from unauthorized access.

1. Review your privacy settings
The first step to strengthening your Facebook and Twitter privacy is to review your privacy settings. This will give you control over who can see your profile, posts, and other information.

On Facebook, you can review your privacy settings by going to Settings & Privacy > Privacy. Here, you can adjust settings like who can see your posts, who can send you friend requests, and who can see your profile information.

On Twitter, you can adjust your privacy settings by going to Settings and Privacy > Privacy and safety. Just like in Facebook, this section lets you control who can send you requests, view your posts and pictures, and chat with you.

2. Use strong passwords
Another important step to strengthening your Facebook and Twitter privacy is to use strong passwords. Passwords should be at least 12 characters long and include a mix of uppercase and lowercase letters, numbers, and symbols. You should also avoid using common words or phrases in your passwords. If you have trouble remembering all of your passwords, you can use a password manager like Dashlane to help you keep track of them.

3. Be careful about what you share
When you’re posting on Facebook or Twitter, it’s important to be careful about what you share. Avoid sharing personal information such as your home address, phone number, or date of birth. You should also be careful about sharing photos and videos that could be embarrassing or compromising. If you’re unsure about whether or not something is appropriate to share, it’s always better to err on the side of caution and keep it private.

4. Be aware of scams and phishing attacks
Scammers and phishers often target social media users in an attempt to steal their personal information or account credentials. Be wary of any messages or posts that ask for your personal information or that seem too good to be true. If you receive a suspicious message or post, don’t click on any links or enter any personal information. Instead, report it to Facebook or Twitter.

5. Use two-factor authentication
Two-factor authentication (2FA) adds an extra layer of security to your Facebook and Twitter account. When you enable 2FA, you’ll need to enter a code from your phone in addition to your password when you log in.

To enable 2FA on Facebook, go to Settings & Privacy > Security and Login. Then, click on Use two-factor authentication.

To enable 2FA on Twitter, go to Settings and Privacy > Privacy and safety. Then, click on Security and account access. Under Two-factor authentication, click on Turn on.

By following these tips, you can safeguard your privacy on Facebook and Twitter and protect your personal information. If you need more information on how to secure your privacy online, give our experts a call today.

Published with permission from TechAdvisory.org. Source.